


Business Development & Sales Planning Workbook
Your tactical guide to drive pipeline through strategic business development.
Designed for SaaS companies and system integrators, this workbook helps you build a repeatable BD engine using the KGAM framework (Know. Grow. Assess. Measure). From targeting the right accounts to planning outreach and expanding relationships, it includes everything you need to turn BD strategy into measurable results.
Includes:
✔ ICP & segmentation templates
✔ Campaign & pipeline planning tracker
✔ Relationship development plan
✔ Sales play + prospect expansion planner
Bring structure to your outreach—and predictability to your pipeline.
Your tactical guide to drive pipeline through strategic business development.
Designed for SaaS companies and system integrators, this workbook helps you build a repeatable BD engine using the KGAM framework (Know. Grow. Assess. Measure). From targeting the right accounts to planning outreach and expanding relationships, it includes everything you need to turn BD strategy into measurable results.
Includes:
✔ ICP & segmentation templates
✔ Campaign & pipeline planning tracker
✔ Relationship development plan
✔ Sales play + prospect expansion planner
Bring structure to your outreach—and predictability to your pipeline.
Your tactical guide to drive pipeline through strategic business development.
Designed for SaaS companies and system integrators, this workbook helps you build a repeatable BD engine using the KGAM framework (Know. Grow. Assess. Measure). From targeting the right accounts to planning outreach and expanding relationships, it includes everything you need to turn BD strategy into measurable results.
Includes:
✔ ICP & segmentation templates
✔ Campaign & pipeline planning tracker
✔ Relationship development plan
✔ Sales play + prospect expansion planner
Bring structure to your outreach—and predictability to your pipeline.